The slide presentation should highlight the key points in the proposal document. Use a simple slide layout, and do not include more than three or four key points per slide.

For example, Apple just unveiled new software and hardware products to kick off its 2022 Worldwide Developers Conference. One product was a newly designed MacBook Air portable computer. Featured Video ...

The folks who design Apple’s slides have a solution. It’s brilliant. It works. And you can do it easily in your next presentation. Here’s the simple hack: Stick to one number per slide.

In my example, I’ve kept the AdWords data pretty simple because there is plenty of code out there already that illustrates how to grab various pieces of data from AdWords. The point of my sample ...