The daughters of Carol Aebersold describe what it was like when their family first started the now annual tradition of 'Elf ...

Melissa Anelli, CEO of Mischief Management, adds: “Barbie has always empowered fans to dream big and express themselves ...

Publisher Outright Games and developer Casual Brothers, in cooperation with The Lumistella Company, have announced puzzle platformer The Elf on the Shelf: Christmas Heroes for PlayStation 5, Xbox ...

What will having his own kind of mustard on the shelf do for him that kinda-sorta-secretly attending a family member's wedding with Sydney Sweeney won't do?

Jessica Biel and Justin Timberlake share funny photos and videos of their family's "naughty" Elf on the Shelf.

Tori Spelling shared how her and ex Dean McDermott's son Liam, 17, turned their family's Elf on a Shelf display into a "porn massacre" featuring some NSFW poses.

Boerne principal becomes real-life 'Elf on the Shelf' to spread holiday cheer Staff at this elementary school will do anything to make kids smile.

Tori Spelling called out her eldest son, 17-year-old Liam, for being a “jerk” after he created an inappropriate Elf on the Shelf display for his younger siblings.

Max, a Liberty family's Elf on a Shelf, was picked up by a sergeant with the Clay County Sheriff's for leaving home and 'feeding reindeer.' ...

The usual group of decorators had some help with Bruce this season. If you look toward the upper left side of the tree, you can see an Elf on the Shelf doing her best to add some final lights to Bruce ...

Kylie and Jason Kelce are parents to daughters Bennett, 19 months, Elliotte, 3, Wyatt, 5, and another on the way. The podcast host recently revealed that her Elf on the Shelf is a 'deadbeat' and ...

"Elf on the Shelf" is a popular tradition for many this time of year, and an Oldham County middle school principal brought it to life.