In the Super Bowl spot, Billy Crystal and Meg Ryan are sitting down at the famous Katz’s Deli, as USA TODAY’s Ad Meter noted, ...

Hellmann’s Super Bowl spot takes us back to an iconic scene from “When Harry Met Sally” and adds a more current twist. Billy ...

Super Bowl Sunday is obviously all about the NFL, but of course, college football couldn't help but creep in with a joke — this one at the expense of ... advertiser's brand of mayo.

From eye-catching merch to an energetic mascot, there are many ways Duke's and its fan-favorite mayo has distinguished itself ...

To be clear: Miracle Whip is not mayonnaise. According to the FDA regulations, in order to be marketed and sold as mayonnaise, the product must meet the ingredient guidelines listed above and contain ...

Because Miracle Whip has less oil and a higher sugar content than most mayonnaise brands like Hellman’s or Dukes, it has a lighter texture, thinner consistency, and sweeter flavor than mayonnaise.

We just loved the idea at the time of drawing a distinction between Duke’s, who was a challenger brand, and Hellmann’s, who is the category leader. We wanted to have Hellmann’s represent “Big Mayo” ...