In todays digital-first world, small businesses cant afford to lose potential customers due to clunky websites or scattered sales processes. The solution? A funnel builder, but not just any funnel ...

Discover how AI-powered PPC strategies can help you reconnect with high-intent mid-funnel prospects and drive business growth ...

In the first part of this series, we explored four fundamental laws of marketing that any effective MMM solution should ...

As digital pushes the influence of the customer further and further down the funnel, so the convergence of sales and marketing has continued. They meet at the point of lead generation, and that is the ...

MarketingProfs believes that learning changes lives. Our marketing training, courses, events, and free resources on topics like content marketing and email teach marketers the skills they need to plan ...

On the back of strong campaigns from Shiseido and Weleda, Will Glynn-Jones reveals how brands can benefit from digital ...

Social media was supposed to usher in a golden age of branding. But things didn’t turn out that way. Marketers originally thought that Facebook, YouTube, and Twitter would let them bypass ...