Marketers are changing how they advertise around India’s most popular sport. Instead of relying solely on mass campaigns ...

GumGum, the contextual-first technology leader transforming digital advertising, has uncovered a critical gap in campaign ...

The digital marketing world is changing more quickly than at any time in recent memory. Marketers need to be ahead of the consumer whose behavior is evolving with the new technologies. Voice search, ...

Appier (TSE: 4180), an AI-native SaaS company specializing in advanced AdTech and MarTech solutions, officially launches ...

The brand won 2 gold metals and 2 bronze metals across categories for its impressive work, creativity and innovation ...

Commonly recruited roles such as marketing manager, communications officer, and campaign manager saw the sharpest declines.

Black-owned advertising agencies are reshaping the industry from the inside out, using creativity as a form of resistance, visibility, and power.

The Estée Lauder Companies Inc. (NYSE: EL) announced today that Aude Gandon has been appointed Chief Digital & Marketing ...

Tapping into India’s madtech potential, Mobavenue helps brands optimise ad spend, target audiences with precision, and scale ...

Experts talk about how brands in India are reinventing outdoor advertising during the monsoon season by combining emotional ...