When organizations do marketing research they will collect a lot of information some of it will be hard data called quantitative data, while soft data is termed qualitative data. Here we go through ...

We’re kicking things off with a conversation with Giuseppe “Gappy” Paleologo, head of quantitative research at Balyasny Asset Management. We have some ideas for future victims subjects, but feel free ...

This fascinating political sociology study looks at the lifestyles and subjective perceptions of average National Rally ...

Comprehensive long-term care planning is about creating options. When you address these needs proactively, you preserve your ...

According to the latest study from BCC Research, the Antenna: Including Patch, Embedded, Fractal, Smart and Reflectors is expected to grow ...

Luxury consumers, disillusioned by recent price hikes and stagnant creativity, are pulling back on purchases, leading to a 5% ...

Create new knowledge in the fields of social inequality, housing and homelessness and make a positive difference to society with a PhD in Housing at the University of Stirling.

The McNamara Fallacy is the idea that it is an error to make decisions purely on measurements or quantitative data.

According to an international study by the University of Münster, the question of whether people become religious or ...

Yilmaz, K. (2013) Comparison of Quantitative and Qualitative Research Traditions Epistemological, Theoretical, and Methodological Differences. European Journal of Education, 48, 311-325.