Key Points A customer journey map is a visualization tool showing how someone engages with your product. A process ...

The Journey From Paper, To Digital Process Intelligence. ... A company might typically have a several hundred different ‘paths' down which data might flow within the business.

Team identities and clear interaction paradigms matter. Platform teams are key to success at scale, he noted. “We simply have too much data for humans to process and yet we must have data-driven ...

Customer journey mapping and creating more personalized interactions with your customers requires a systematic approach to both data collection and data management. On the data collection side ...

Determine the importance of each data point discovered in the customer journey mapping process to weed out the not-so-important things. “Don’t lose site of the things you do well,” Inman said.

From data silos to AI-ready, learn about one leader's journey building a unified data strategy, fostering diversity and navigating the future of tech. When I joined Graham three years ago, I ...

Harnessing the power of RWD and getting that data to talk gives manufacturers a holistic view of the patient journey, which can help boost market share, maximize ROI and, most importantly ...