In today’s age, where businesses generate more data than ever before, the challenge is no longer just collecting infor ...

They’re becoming embedded engines of customer data within delivery and activation platforms — powering everything from personalized messaging to customer journey orchestration.

In today’s digital world, data is power. Every business—from small startups to large global companies—uses data to make ...

Stung by customer losses, Comcast says all its new plans have unlimited data No data caps: "Four simple national Internet tiers that include unlimited data." ...

A view inside Amperity's new office space in downtown Seattle. (Amperity Photo) Amperity, the Seattle-based startup that helps companies collect and ...

Membership System Development and Value Pop Mart has built a large and highly active membership ecosystem. By implementing a tiered membership system and offering exclusive benefits such as points ...

For years, customer lifetime value (CLV) has served as a guiding metric for brands focused on building meaningful, high-value customer relationships. But those numbers are becoming harder to pin down.

Aflac’s customer data has been breached in the latest cyberattack on the US insurance industry – potentially jeopardizing Social Security numbers, insurance claims and health information, the ...

Master the art of impactful data visualization with these 10 tips to transform raw numbers into compelling visual stories. Data visuals that ...

They achieved these savings by reducing reliance on outside consultants and contractors, and collapsing multiple data warehouses and visualization tools into one. “Data fragmentation was a significant ...

An Adidas data breach through a third-party vendor exposed customer details like emails and phone numbers, raising concerns about phishing and identity theft risks.