Retail and consumer packaged goods companies are transforming operations and gaining new business tools using AI and advanced analytics, ISG says.

Rutgers Business School’s marketing analytics program provides quantitative skills and communication abilities ...

Customer service platform Zendesk completed acquisition of AI-native analytics company HyperArc to enhance its data insights offerings.

Another strategy to start building loyalty is to target first-time customers by providing an outstanding experience as soon ...

The modern enterprise analytics landscape resembles a bustling financial district at rush hour—valuable data moving at ...

Singapore Airlines (SIA) has entered a three-year agreement with Qualtrics to strengthen its customer feedback systems. The ...

Singapore Airlines (SIA) is stepping up its customer experience game by partnering with experience management platform ...

Influencers often highlight the impact and potential of RevOps, painting an aspirational picture. But their advice can ...

The logistics sector has never been more dynamic or data-driven. The ways in which analytics holds sway over decisions made ...

To stay relevant, marketers must evolve from mere content creators to AI facilitators, curating autonomous tools that can ...