Chili’s Lifetime love story and Jake from State Farm enters the “Severance” universe ...

We got a couple of strong examples this week, with classic songs from the ’70s and ’80s boosting campaigns ranging from sports to furniture retail. Elsewhere this week, we saw a comic campaign ...

For independent Los Angeles-based agency and consulting firm Wild Card Creative Group (WCCG), the goal – past and present – ...

According to CreativeX, ad creative is responsible for nearly half of sales lift. So why doesn’t creative get the credit it ...

The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...

Marketing is more than just a battle for consumer attention—it’s a relentless competition for relevance, credibility, and ...

Think outside the box with your video marketing. Here are creative, unique ways to use video in your marketing campaigns and ...

The Italian luxury brand’s creative director Alessandro Michele is behind the surreal vision, which is to promote the latest ...

The winners of the 2025 TikTok Ad Awards have been revealed.The announcement:Nine of Australia’s top brands, creative, and ...