By  National Banking College Exchange rate movements are a critical pillar of macroeconomic stability in Ghana. Historically, ...

I expect that within five years we will all have the option of a smart, always available, personal assistant. A good model would be J.A.R.V.I.S. from the ‘Iron Man’ movie," ...

We’re not in the era of creative-first marketing anymore. We’re in the era of calculated experience. AI doesn’t just assist.

US consumption remains resilient, with retail sales rebounding in June despite widespread fears of tariff-driven inflation. I ...

Modern behavioral data science approaches treat every user interaction as a signal. Micro-interactions like hover time, pause ...

All six of the biggest U.S. banks - JPMorgan Chase, Bank of America, Citigroup, Wells Fargo, Goldman Sachs and Morgan Stanley ...

News about Consumer Behavior, including commentary and archival articles published in The New York Times.

Blackouts, boycotts, and board elections are three ways that you can use your power as a consumer to influence how big corporations shape their policies.

U.S. banking giants said consumers remained in good shape even after U.S. President Donald Trump's tariff policies roiled ...

She has specialised in going beyond data and technology to bring consumer behaviour – how people think, feel and act – into media planning.