You’ve probably noticed how fast our industry is evolving. Just when you think you’ve mastered all the essential marketing ...

The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...

Learn effective link building strategies for gaining natural links from various sources, like the media, bloggers, and ...

PrizePicks appoints gaming industry veteran Mike Quigley as CMO to drive brand growth and marketing strategy for expansion.

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The month of love is here, and nothing says love like finding your brand`s forever influencer! But what does a brand need to do to find their perfect match? We wanted answers so naturally we requested ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

This is the promise of affiliate marketing ... campaigns require constant refinement. Tracking key metrics such as click-through rates (CTR) and average order value (AOV) allows businesses to pinpoint ...

director shopper marketing, Mondelez. "‘Name this OREO’ is a prime example of what a great campaign should deliver—an engaging dose of entertainment, a social experience rooted in culture ...

Good morning and welcome to Spotify's Fourth Quarter 2024 Earnings Call and Webcast. All participants are in a listen-only mode. [Operator Instructions] As a reminder, this conference call is being ...

Software affiliate networks connect publishers with affiliate programs that focus on the software vertical. This is a popular and prevalent vertical, so many offers and programs are available, and ...

Digital marketing is the backbone of how retail and ecommerce brands create meaningful online connections with their audiences. Key Takeaways 76% of sho ...