The Confederation of African Football (CAF) has announced a new partnership with leading nutritional firm Danone, naming the company an Official Partner of both the TotalEnergies CAF Africa Cup of ...

Danone has joined as sponsor of the upcoming CAF tournaments in Morocco, part of a broader push to consolidate its renewed momentum in a market it has been rebuilding since a 2018 boycott. Danone will ...

The partnership is among the richest in a sport where women’s shoe contracts usually run in the mid-five figures per year—but ...