In a video stitched by dermatologist Dr. Dray on TikTok, a man exposes his upper back as another places a cold brand on his shoulder. As they remove the brand, the skin appears white with a deep ...

Social media has created echo chambers where any misstep is magnified and authenticity is scrutinized under an unforgiving microscope. One poorly handled crisis can destroy decades of brand building ...

Two of the biggest outdoor events of the summer take place this month: Water Follies and Art in the Park.

And the story of how the branding went down is wild… Jr., Josh and their other friends were all from Mooresville, North Carolina, and they called themselves the Dirty Mo posse. It just so happened ...

Across the United States, tinned fish is suddenly the star of summer picnics, shaking up what people pack and what they expect to share. Stylish ... Read moreThe post Tinned ...

In the spring of each year, ranchers gather and brand their herds’ new recruits, continuing a tradition as old as the open ...

I bought this branding iron last year from @gearheartindustry and I love it. Since this is, apparently, May for Makers I thought I would share the story behind my name. For those of you who don ...

The branding iron is cooled using dry ice, isopropyl alcohol or liquid nitrogen, and then pressed against the skin to leave a permanent mark.

In life imitating art, people are getting themselves branded, but instead of using heat, they are using freeze branding. The branding iron is cooled using dry ice, isopropyl alcohol or liquid ...

In life imitating art, people are getting themselves branded, but instead of using heat, they are using freeze branding. The branding iron is cooled using dry ice, isopropyl alcohol or liquid nitrogen ...

Like any serious burn, freeze-branding also increases the risk of dehydration. That’s because burns damage the skin’s protective barrier, and your body loses fluid while trying to heal from ...