Since digital billboards are usually located in high traffic areas, they result in higher brand retention and higher conversion ratio. If yours is the only LED screen in the area, your ad may get all ...

Daktronics partnered with longtime customer Park Outdoor to bring the first and only digital billboard to the Ithaca, NY, ...

The owner of a two-sided billboard at 320 Mulberry St. downtown is suing the city to overturn its denial of converting the ...

A proposal to replace four existing billboards in Kalamazoo with LED billboards has drawn criticism, praise and a call to overhaul Kalamazoo's zoning code that governs off-premises signs.

Wrapped around the rounded corner of TSX Broadway—the 46-story, $2.5 billion tower that wants to revolutionize retail and entertainment in Times Square—the LED screen will not be showing ads ...

Pepsi has unveiled its smart can, a futuristic can of soda with a built-in LED billboard, of sorts. The flexible screen developed by the company’s global beverage design team in Ireland that ...

The owners of the highly visible Midtown property located within the triangular wedge of the Broadway and West End Avenue split announced today they will replace the site's iconic multi-story ...