Discover the core principles of Behavioral Economics to enhance outcome prediction and develop a customer-focused strategy.

That’s just one example. Architecture's influence is everywhere. Rooms with lower ceilings have been shown to make you more focused, while rooms with higher ceilings make you more creative.

Now, new research suggests there may be an underlying architecture that orders the movements of animals as they go about their very different lives. And it's more widespread than previously imagined.

The genetic architecture underlying reproductively isolating traits may have substantial impacts on the likelihood and pace of speciation. Recent studies of a key premating barrier, courtship ...

Architecture and anthropology intersect to create physical spaces informed by human behavior and cultural context.

While most people care about the human impact on the environment, they do little to change their own behavior. Can economists use choice architecture to nudge people into making more sustainable ...

According to NYU psychologist Adam Alter, the real way to build good habits is to focus less on making good choices, and more on building an environment that limits decision-making altogether.

Whether or not we realize it, architecture is changing our lives every day. It guides our thoughts, feelings, behaviors, and beliefs. It affects our health, and it changes what we pay attention to ...