Here's a graphic from BMW showing the logo's evolution: BMW's logo has been fundamentally consistent for over a century; we're not talking a major redesign here, just periodic updates.

New BMW i4 concept electric car. BMW has announced that the new logo will only be used across communications, and is not a badge for the vehicles themselves (though, a little confusingly, it does ...

BMW debuted its very first logo in 1917, a year after the company was founded as a manufacturer of aircraft engines. Its logo slightly changed four times before settling on its most recent look in ...

Heritage German car manufacturer BMW has revealed its first logo change since 1997, featuring a minimalist, ... "With visual restraint and graphic flexibility, ...

BMW has debuted a new 'flat' logo it claims is "better-suited to the digital age", to be used in communications across the German manufacturer's BMW, BMW i and BMW M brands. The first update in ...

The history of BMW’s logo explained. BMW was first commercially registered in 1917, emerging from a renamed aircraft engine manufacturer. The Treaty of Versailles — signed after World War I in an ...

The iconic logo was introduced in 1997, as BMW was evolving into a “relationship” brand. Jens Thiemer, senior vice president customer & brand BMW said that the logo then was aimed at radiating ...

BMW is introducing a new logo, the biggest redesign it’s had in over 100 years. The new design is a more modern and flatter look, with a transparent background that replaces the outer black ring.

BMW’s round logo is receiving its first redesign in more than two decades. The German automaker’s refreshed logo ditches the black ring for a transparent circle. The rest of it, including the ...

BMW Screen Saver for Old Windows Machines. The BMW logo is a classic! It’s a simple, strong and powerful identity, it represents the history and heritage of BMW motorcycles for the last 80 years. So ...