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BCG under fire for role in Gaza aid project tied to mass relocation plan Consulting giant disavows multimillion-dollar work linked to controversial Israeli- and US-backed Gaza Humanitarian Foundation.
BCG claimed subsequent work was “unauthorised” and has sought to blame misjudgments by two senior partners from its Washington-based US defence practice.
Marketing leaders shared how their brands are leveraging AI to enhance consumer connections during BI's CMO Insider breakfast at Cannes Lions.
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