Salesforce had a better quarter than expected, but it's reporting and forecasting those results based on prior work, to a real degree.

Salesforce today announced the plan to integrate Einstein GPT and data cloud with its workflow automation tooling Flow.

Twitter took another big step in making its platform brand-friendly through its announcement of a new Ads API today, which will allow partners to manage marketing campaigns much more fully on the ...

BI Prime: Salesforce's weak margins and free cash flow mean it's effectively trying to fight above its weight class for strategic M&A deals, says Barclays.

At its TrailblazerDX developer conference, Salesforce unveiled the Salesforce Platform for Slack. It includes an Apex SDK for app-building and connections to the company's Flow low-code platform ...

Case in point: Salesforce Community Cloud. Salesforce has been rapidly improving its Community Cloud product with more features and easier management.

Meanwhile, AI capabilities have become critical to large platforms such as Slack, which might explain why Salesforce sees this capability as worth changing its API access rules to protect.

The large M&A deals and VC fundings certainly point to the strategic value of this technology.

By combining Einstein GPT, Salesforce's generative artificial intelligence, with Flow, users can create and modify automations using a conversational interface. Business users can describe the kind of ...

Parker Harris Salesforce has announced plans to integrate Einstein GPT and Data Cloud with its workflow automation offering Flow, so that users can create and adapt automated workflows using ...