While silk presses and keratin treatments have been go-to options for women looking to straighten their hair, some are ...

The Shark FlexStyle is half the price of a Dyson model, yet it still delivers salon-quality results.

The quiet, lightweight Rusk W8less works as well as hair dryers five times the price. It blows hot air fast and will last for years.

One writer dives into this less familiar treatment to understand the differences, similarities, and risks compared to hair relaxers.

CEO Jeroen Temmerman says the brand is entering a new era of beauty personalisation to compete with tech disruptors.

Hair care enthusiasts can grab the innovative Airstrait that both dries and straightens simultaneously, but the deal won't ...

Find the best hair straighteners for your hair type, from ceramic plates to temperature controls, and achieve sleek, smooth hair with minimal damage and maximum shine.

Walmart's limited-time offer brings the restored premium Airstrait straightener down to $250, featuring advanced technology that prevents heat damage.