In early tests of rewarded video ads, which are full-screen and run up to 30 seconds, Roblox saw between 80% and 90% video completion rates, said Stephanie Latham, VP of global brand partnerships and ...

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can choose ...

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can choose ...