The UCLA Bruins are taking massive measures to improve their main venues for viewing their most popular sports teams, ...

Proceeds support wildfire relief, community-driven rebuilding and United Way’s life-changing initiatives focused on pathways ...

Michigan’s Rose Bowl win over Alabama or their National Championship victory against Washington? We asked fans this question ...

A former Disney executive is helping UCLA revamp its gameday experiences and generate more revenue amid a $200-million budget ...

UCLA's chief revenue officer is planning to make a number of changes aimed at giving fans what they want as the athletic ...

The College Football Playoff is moving to a straight-seeding model for the 2025 postseason, according to reports. CFP executives voted Thursday to approve a new ...

The Goldenvoice celebration of all things postpunk, new wave and alternative landed at Brookside at the Rose Bowl on Saturday ...