Ladas is responsible for accelerating AI enablement and integration across Golin’s global client portfolio. Her appointment ...

Clients are leaning on their agency partners for AI thought leadership. Here’s what firms are looking for before making a ...

What even is a “chief opportunity officer?” According to Jess Monsey, who has served as the agency Callen’s very own for the ...

A study by Business DIT puts Instagram’s average conversion rate at around 1.08%. While not specific to “link in bio” journeys, this figure highlights a broader truth: conversion on Instagram is ...