We found that consumers, especially wellness-focused Gen Z-ers and Millennials, were really interested in juice and prebiotic ...
Despite a lackluster Q4 report, Celsius Holdings surged 28% after announcing the acquisition of Alani Nu. See why I reiterate ...
After Duolingo killed its green owl mascot with a Tesla Cybertruck, some corporate social media teams had to take up the ...
Get ready to get excited! Costco is stocking its shelves with three brand-new offerings—and fans are already obsessed.
Slice has been revived by a new company, and it’s available in tons of grocery stores nationwide now. Here’s what you need to know about this beloved '80s beverage and its revival.
Sparkly beverages pumped with prebiotic fiber have been bubbling up for some time now, positioned both as gut-helpers and ...
The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.
Amid the conversations and controversy from Super Bowl Sunday, Poppi finds itself in an uncomfortable situation.
Poppi's 2025 Super Bowl commercial pokes fun at legacy sodas as a variety of consumers are unable to make up their minds as they decide on drinks. The prebiotic soda was featured on "Shark Tank ...
People are increasingly turning to prebiotic sodas, marketed as healthy fizzy drinks with gut-boosting Leading the movement ...
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