Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...

Measurement firm's annual intelligence report suggests Black Americans averaged more hours of media consumption and remain on ...

Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...

The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.

Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.

Nielsen's Big Data + Panel National TV measurement has achieved MRC accreditation, combining high-quality panel data with ...

Nielsen gets MRC accreditation for big data, which could open the door for wider use of Nielsen’s Big Data + Panel in the ...

Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under ...

Nielsen said its Big Data + Panel national audience measurement technology, which relies on information about smart-TV screen viewership as well as the company’s usual panel of consumers ...

Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...

The Media Rating Council (MRC) has completed its accreditation process covering Nielsen's innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen's integration of first ...

NEW YORK —The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s Big Data + Panel National ...