Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...

Measurement firm's annual intelligence report suggests Black Americans averaged more hours of media consumption and remain on ...

Naja Nielsen, Digital Director of BBC News, is leaving the BBC to take up a position as Media Director of Swedish public ...

Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.

As part of the new deal, Paramount has licensed several new services from Nielsen, including the recently accredited “big ...

Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...

Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.

The latest batch of Nielsen data showed some interesting trends in the consumer sector. Coca-Cola Company (KO) led the beverage category over the four-week sales period tracked by Nielsen that ended ...

Nielsen told ad buyers that it plans to drop panel-only ratings later this year, a decision that publishers and buyers have ...

Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...

The partnership includes measurement for all Paramount platforms: national and local broadcast, all cable networks, and ...

The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...