We call it the PPC Planning Matrix. I’m going to gloss over the absolute basics of Campaign creation, and aim for a quick “How to Get Started Using the PPC Planning Matrix Today” entry.

Your plan must address all elements on the planning matrix to achieve your desired goal. The matrix is a planning tool but also serves as a handy diagnostic. You can work backward, ...

What Is an Industry Matrix?. Companies off all sizes, including small businesses, use various business planning tools to help them make decisions related to market and industry positioning.

Matrix Financial Solutions has launched a revamped version of its Matrix RetireTool(kit) to make life easier for financial advisors, broker-dealers and third-party administrators. Company ...