Flowwow Design Director Darya Buchakova will discuss how AI-generated visuals can align with a brand’s identity and how ...

The LG Radio Optimism campaign proved that the big screen can become more than an ad medium into a catalyst for genuine human connection.

Find out more about how to analyze your Paid Media strategy with ChatGPT, don't miss it. Read now in our corporate blog.

Do you always buy a certain product because you know it is good, or does a familiar name on the label motivate your purchases ...

Meal kit delivery service Everyplate has tapped Australian comedian Mel Buttle’s internet mum character ‘Lyn’ to front its new PR campaign, Mumbrella can reveal.Developed by We Are Different, ‘Fuss ...

Merchandise is a sophisticated marketing channel that reinforces brand identity, drives action and builds emotional ...

Finding success as a creative director today demands a diverse skill set that spans technology, emotional intelligence, ...

Akcelo has launched its first piece of work for Anytime Fitness, a refresh of its pre-existing ‘Find Your Fit’ brand platform. Aden Hepburn, the agency’s CEO, tells Mumbrella how this fits into the ...

The MMA Smarties Business Impact Index has ranked Lumico among the Top 20 Digital/Specialist Agencies in sub-Saharan Africa ...

Sydney Sweeney is well on her way to becoming a bona fide A-list star in Hollywood, but now she’s become a Wall Street star ...

Campaigns focused on transgender communities are few and far between in the U.S. — how can marketers address this?

Advertising is shifting fast. Creators now command attention once held by traditional media. Bravado's Andile Rapiya unpacks ...