The LG Radio Optimism campaign proved that the big screen can become more than an ad medium into a catalyst for genuine human connection.

Merchandise is a sophisticated marketing channel that reinforces brand identity, drives action and builds emotional ...

Finding success as a creative director today demands a diverse skill set that spans technology, emotional intelligence, ...

Akcelo has launched its first piece of work for Anytime Fitness, a refresh of its pre-existing ‘Find Your Fit’ brand platform. Aden Hepburn, the agency’s CEO, tells Mumbrella how this fits into the ...

Singer Lizzo shared a denim-themed meme of herself poking fun at the viral American Eagle campaign, which earned the company and campaign star Sydney Sweeney severe backlash ...

Based in New York City, Chip Kidd is best known for his stunning book jackets – most notably for seminal publishing house ...

AI is not a gimmick, and it’s not about automating mediocrity or cutting corners. It’s about architecting smarter systems so you can scale brand excellence across every ZIP code, every channel, every ...

How is NRG Media making use of AI? As Erica Dreyer explains, as it matures, it’s helping bring better ideas to life with more ...

Too Lost and 24/7 Artists have teamed up to launch ‘The Drop’—an innovative four-part songwriting challenge. The following ...

Microsoft’s AI assistant can speed up your workflow and perform tasks you never expected in a note-taking app. Here are nine ...

Marketing leaders must evaluate AI tools based on specific use cases, integration needs and ROI to guide 2025 investment ...

FMCG & Startup Enthusiast | Emotional Branding + Visual Thinker 🚀 How FMCG Giants Distribute Products Across India> A Deep ...