Developed with IPG Studios, Sketch Pro aims to deliver social-first content three times faster with help from AI tools like ...

Google AI Mode adds interactive charts for financial searches. See how this data visualization may affect SEO and content marketing strategies. Google AI Mode now creates custom charts and graphs ...

MIAMI, April 30, 2025 /PRNewswire/ -- Analytic Partners celebrates 25 years with a new website announcing a renewed push to elevate MMM and MTA measurement programs to deliver Commercial Intelligence.

Google will now open Meridian, the company’s marketing mix modeling measurement system, which will become available to all marketers and data scientists globally. A certified partner program ...

There can be little doubt that marketing mix modeling (MMM) is having a moment. With the death of the cookie and increasing data privacy concerns from consumers, marketers are seeking alternatives to ...

To experience the breadth of Excel’s data visualization offerings, let’s take a tour of some of the most useful charts, starting with the basic ones and moving to the more advanced. To follow along, ...

Google's new open source tool, Model Explorer, revolutionizes AI transparency by enabling smooth visualization and debugging of complex machine learning models, paving the way for more responsible ...

Marketing mix modeling inherently cannot provide the same level of granularity in tactical, day-to-day reporting about ads being served to specific audiences at specific times, for example. “There ...

Hello, I am currently working intensively with the great Zero Shot model. I'm a fan of the visualizations, but in contrast to experiments with the Base model, I don't get any visualizations regarding ...

Attribution is a serious challenge for marketing. It always has been and will continue to be as cookies go away and privacy regulations grow stricter. There is an answer to the attribution problem, ...

Today’s digital marketing seems to require an overload of data. With analytics platforms generating vast amounts of information across multiple channels, making sense of it can be challenging. This is ...