On Monday, the league formerly known as the American Athletic Conference rebranded itself as, The American Conference ...

Now, "The American" is the official name of the 14-team conference, and its rebrand is represented by a beefed-up generic ...

The American Conference dumps Athletic from long-held name, announces new eagle mascot with rebranding ahead of 2025-26 school year.

The American’s rebrand comes at a time when the conference is trying to establish itself as the top non-Power 4 conference.

While the betting market in Brazil is booming and present in 100% of the Brazilian Championship, on other continents, this ...

The consensus towards the end of last season, and into the summer break, was that only one Glasgow club required a clearout - ...

Welcome to Edition 8.02 of the Rocket Report! It's worth taking a moment to recognize an important anniversary in the history ...

KT&G kicked off a full-scale European expansion with the launch of the global number 1 superslim brand, "ESSE". On 3rd of ...

Richmond is working with a branding firm to come up with a new look. Common Council members got a first look at the proposal ...

Metz winger Papa Amadou Diallo (21) has attracted interest from abroad in playing a pivotal role in Les Grenats' Ligue 1 ...

After impressing his Bundesliga club with some fine performances late last season, FC Augsburg have rewarded teenage talent Mert Kömür. The 19-year-old scored two goals and registered one assist in 20 ...

A new ownership group has assumed control of the Zurich Film Festival. Led by the festival’s longtime director Christian Jungen, the new ownership group also includes Vice Director Reta Guetg ...