When analytics and experimentation converge, every behavior pattern becomes a hypothesis to test. Every test becomes a data ...

Amazon, for example, uses experimentation to fine-tune everything from product recommendations to delivery options. By testing variations in pricing strategies, promotional banners and checkout ...

for example, or even taking a photo of a page in a magazine. The app then uses that image to find similar products from Hayneedle.com — much like how visual search works on other sites ...

Back then, those extensive notes helped Wirecutter distinguish itself from other product-review sites, which might spend only a couple of days with a free test sample of a product before sending ...

Everything a start-up does should be a test–a hypothesis ... A lot of people think 10 is too few for a sample. But if all 10 refused a product, why is that not enough? If you want 100, 1,000 ...

Today Xamarin Inc., at its first Evolve Conference in Austin, Texas, announced a new product called Xamarin Test Cloud ... Developers upload their mobile app to the Xamarin Test Cloud service directly ...