The NFL has reportedly amassed almost $1 billion worth of publicity thanks to Taylor Swift’s romance with Travis Kelce.

The pop star confirmed her relationship with Kansas City Chiefs’ tight end Travis Kelce in September 2023 and has regularly ...

Concerns about Taylor Swift's appearance, particularly her swollen face at the AFC Championship game, have spurred rumors of botox and fillers. Fans and cosmetic experts speculate that she'd had ...

Jason Kelce was one of the first people who found out that his brother, Travis Kelce, was dating Taylor Swift. Fairly early ...

The football league enjoyed a “Taylor Swift effect” of spikes in ticket sales and merchandise, especially among female fans, according to new data.

Swift has attended 23 Chiefs games since Week 3 of the 2023 season and has brought in $366.7 million in total brand value for ...

Taylor Swift and Travis Kelce's romance has been a goldmine for the NFL, and the numbers are finally in to prove it. Since ...

Brand value is the worth of a brand if it were to be sold, according to research firm Qualtrics.

Taylor Swift surprised her longtime fan Nicole Viscount with a cheek kiss at the Chiefs-Bills AFC Championship game in Kansas City. Viscount, attending the game with her fiancé as special guests ...

Suspicions about Taylor Swift being a business boon for the National Football League have now been confirmed, as a new report ...

Travis Kelce is returning to the Super Bowl on Feb. 9 as the Kansas City Chiefs play the Philadelphia Eagles. Here's everything we know about whether or not Taylor Swift will be in attendance to cheer ...

Swift brought her famous pals and joined her family to watch the game, where the crowd booed and one of the world's best athletes defended the singer. Swift rewore the T thigh-let, (thigh-lace ?) from ...