He has written news, reviews, and more as a tech journalist since 2020. Roblox is launching a new type of ad that, if watched, will give players things like in-game currency and power-ups ...

which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means marketers who want to reach the younger Gen Z audience that dominates the ...

Roblox’s presence on TikTok has taken a strange turn – and their ads are weirder than ever. In this video, I take a look at some of the oddest, cringiest, and most confusing TikTok ads promoting ...

Roblox is diversifying its revenue streams into areas like real-world commerce and ads as it aims to capture 10% of the $180 billion gaming market.

By integrating with Google Ad Manager, Roblox can meet advertisers in places where they already buy ads, which helps in removing friction and expanding reach. This rollout also unlocks a new ...

Roblox game studio Gamefam announced today it is collaborating with FIFA to bring the FIFA Club World Cup 2025 to its game Super League Soccer. The two are holding a major event within the game ...