Is your Web site working? How would you know? Clients constantly ask me what they should be measuring, and my answer is always, “It depends.” So for all of you who have wondered the same thing, here ...

4. Data-Driven Decision Making The fusion of between Web Analytics and Big Data gives a new dimension to the decision-making process leveraging the data-driven models. In essence, with the ...

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Step 6: Deployment Deployment is the process of making your web application accessible to users. There are several web hosting platforms available like Heroku, Netlify, AWS, or Google Cloud.

Service channels used are Marketplace, Web Store, Social Media, Social Media Shop, and Media Messenger. Sales process modelling is generated using the Inductive Miner Algorithm, Heuristic Algorithm, ...

The first step in the web analytics process is for businesses to determine goals and the results they are trying to achieve. A “goal,” in this context, refers to a specific action that you want a user ...