Fresh, minimal, and effortlessly radiant—this tutorial brings you the ultimate Soft Scandi Girl makeup for spring. Inspired by Scandinavian beauty trends, the look focuses on dewy skin, feather-light ...

These makeup looks will be everywhere this summer. We gathered 6 of the hottest makeup trends according to Tiktok and the spring summer runways.

The beauty trends that were on display at the spring/summer 2025 runway shows, were colorful, fun, and inventive. See our favorite playful trends to try ahead of the new season.

For the past few years, it seems like one fruity beauty reference has come to define the makeup trends each summer. This year? It’s the turn of berry-girl makeup.

Runway makeup gets a bad rap for being a tad too extra for everyday wear, but we're here to debunk that myth and prove that you can take these trends from the runway to your mirror with ease.

The beauty world is leaning into bolder, more playful trends. In 2025, color is power and your key to making your makeup fun again — and your eyelids are the new canvas. Case in point?

Spring is arguably the best time to be a beauty lover. After months of makeup looks that put practicality above creativity (think hydrating foundations and layers of lip balm), spring and summer ...

Shop the Ulta Beauty Spring Haul Sale 2025 to save up to 50% on top beauty products, including skincare, makeup, hair products and more.

Trump says he told TSMC it would pay 100% tax if it doesn't build in US 13 Fascinating Scientific Facts About Blue Eyes New video of unidentified flying object recorded near California released ...

Courtesy of Launchmetrics Spring is a time for renewal, for optimism, and in the case of this year’s biggest makeup trends, a time when people are trying to make sense of the world through what ...