Researchers from the social and natural sciences are harnessing the power of social media analytics, examining online search ...

Leaders from the likes of Warburtons, Quorn Foods and more will be joining the judging panel for the 2025 Champions Awards.

Social media is evolving faster than ever, and staying ahead means understanding the trends shaping user behavior, platform ...

A BBC Gladiators star could land himself in hot water for his promotion of a US supplement brand, which has been criticised for its ‘deceptive marketing’ practices. TV’s ...

In the dynamic landscape of film marketing, few promotional tools have stood the test of time like the film trailer. From the ...

Organic social media can be used to test hypotheses before making a larger investment, according to research from VaynerX and ...

Smith has journeyed from traditional advertising agencies to leading marketing at one of the world's most desirable fashion ...

Here are 10 ways you can take your social media to the next level in 2025.

Alex Hofmann, the CEO of 9count, is betting on "private social networks" being the next big thing. He was formerly an exec at ...

For plenty of football players, LinkedIn is the social media platform of choice when it comes to expressing themselves ...

Social media is largely powered by tech, and nowadays, AI is having a significant impact on social media algorithms.

Be honest and relatable: build a deeper connection by being transparent about your goals. For example: ‘We’re really trying ...