Nike had almost 188,000 engagement actions after it aired its star-studded ad featuring prominent female athletes.
Danica Patrick's involvement in GoDaddy's edgy Super Bowl commercials, particularly the daring 2009 ad, has ignited fresh ...
However, one-off viral moments aren’t the only way social media has changed sports reporting, Ahmed says. “The dissemination of information and the ways that happened have changed greatly ...
Whether it was the redesign of the score box, Kendrick Lamar’s halftime show or Taylor Swift’s attendance, viewers had a lot to say about the big game online.
23.6 per cent of adult social media users now say that finding content related to sports is one of the main reasons why they visit social platforms. LinkedIn’s global ad reach has increased by a hefty ...
Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated commercial. Anheuser-Busch has won Ad Meter 14 times – the most of any company – ...