Welcome to The Trade Desk fourth-quarter and full-year 2024 earnings conference call. (Operator Instructions) Please note, this conference is being recorded. I will now turn the conference over to ...

By making your app easy to find and appealing to potential ... ad campaigns and deliver personalized ads While the app marketing funnel may include similar stages to the traditional digital marketing ...

Here are my takeaways following HubSpots recent walkthrough of their simple marketing funnel strategy to drive sales.

For businesses looking to dominate in a competitive market and amplify their lead-generation efforts, now is the time to act.

Christopher Vagalia presenting on how AI makes it easier for software coding at the PNG Digital ICT Cluster at NRI. Picture by Peter S. Kinjap. Through collaboration and innovation, the PNG Digital ...

Think outside the box with your video marketing. Here are creative, unique ways to use video in your marketing campaigns and ...

For us, this has been about more than just efficiency or profitability—it’s been about redefining how debt resolution is done ...

You may have heard that eating complex carbs is better than simple carbs. But nutrition labels don’t always tell you if the carbohydrate content is simple or complex. Complex carbohydrates are ...

Your ad spend deserves better tracking. Compare different attribution models and learn how to maximize ROI across platforms.

Despite their claim of being the money of the future, current private digital currencies, like bitcoin, don’t work well for making payments or saving for the future. Because of their fluctuating ...

My column, Get Organized, has been running on PCMag since 2012. It gives advice on how to manage all the devices, apps, digital photos, email, and other technology that can make you feel like you ...