Integral to the global phenomena of cute, the exhibition asserts, is “kawaii,” a Japanese word which literally translates as “cuteness.” According to the exhibition, ...

If your nail game leans a little playful and a lot expressive, say hello to your next obsession: Labubu nails.

I think that the resemblance between kawaii cute and and kowai scary is no coincidence. The two are closely linked. See all the horror-show things in Kyary Pamyu Pamyu's Pon pon pon video, or the way ...

Cute—"Kawaii" in local parlance—wears many guises in Japan. There's old-school kawaii, embodied by the helpless, mouthless gaze of Hello Kitty. There's the newer guy-cute, manifest by masses ...

Actor Jack Black, reportedly an enthusiastic fan, showed up for the special premiere of Murakami's debut feature film, "Mememe no Kurage (Jellyfish Eyes)," in Los Angeles and sang his praises.