Salesforce can be shaped to match your business operations. Consultants help with setting up custom fields, objects, automations, and dashboards tailored to specific processes, whether in sales, ...

Forecasting is a fundamentally new capability that is missing from the current purview of generative AI. Here's how Kumo is changing that.

Veeam Data Cloud for Salesforce isn't a bolt-on or an afterthought. It's engineered specifically to meet the challenges of ...

Understanding the nuances and best practices is important for a continuing transition and enduring success on the Salesforce ...

Salesforce Connections 2025 jolted marketers in the best way possible - and it wasn't just about agentic AI. On the final day ...

Informatica Inc. (NYSE:INFA) stock surged on Monday amid reports that Salesforce Inc. (NYSE:CRM) is weighing the acquisition of the software company after a prior deal failed to fructify in 2024.

Salesforce, as a platform, is a flexible data model, a programming language called Apex to execute code on Salesforce’s servers and a front-end customization framework.

Data is stored as Salesforce Knowledge Objects, and users can use the company’s Prompt Builder to create generative AI prompts. “As we evolve, we will be able to give you extra knowledge ...

The zero-copy pattern helps customers map the data from external platforms into the Salesforce metadata model, providing a virtual object definition for that object. “It works in Salesforce just ...

According to Salesforce’s documentation, Apex code can make data manipulation language (DML) calls, make Salesforce Object Query Language (SOQL) and Salesforce Object Search Language (SOSL ...