(They called it Genie then, but as the company often does when it comes to product names, it changed the name a few months later to Data Cloud.) Image Credits: Salesforce Perhaps the fact it’s ...

firms cannot attain their objectives of optimization. The state-of-the-art technology known as process mining offers a data-driven method for analyzing and improving Salesforce CRM workflows.

(Reuters) - Salesforce said on Tuesday it would buy Informatica for about $8 billion, betting on the data management platform to sharpen its competitive edge in the booming artificial intelligence ...

Salesforce announced Monday that developers can now build, test, and deploy Data Cloud-powered applications within their existing sandbox environments, a development aimed at streamlining the software ...