While drivers tend to overlook tires until they need to be replaced, companies like Pirelli obsess over them. Constantly ...

Alex Witty, 25, had the idea for his business after reading an article about tyres being wasted after the Melbourne Grand Prix and thought he could turn it into cash ...

The Pirelli P Zero is the first standard-production tire for the global market made with over 70% bio-based and recycled materials.