Roblox Will Now Let You Watch Ads For In-Game Rewards. Players will soon be able to choose to watch ads to unlock rewards in Roblox games. By Hayley Williams on April 2, 2025 at 4:57AM PDT.

Roblox (NYSE:RBLX) shares rose more than 4% in early trading on Tuesday after the video game platform announced a video advertising partnership with Google (NASDAQ:GOOG) (NASDAQ:GOOGL). Over the ...

The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, ... The company headquarters is 800 Boylston Street, Suite 2475, Boston, MA USA 02199. ...

Roblox has partnered with Google to scale its new rewarded video ad format, according to a press release. Brands and agencies will be able to buy the ad format programmatically via Google’s ...

Roblox announced today that it has launched a new form of advertising: Rewarded Video Ads, which, when implemented, would allow users to watch ads in exchange for an in-game benefit. Brands will ...

For Roblox, the partnership offers more ways for game creators to monetize their efforts while also offering their players other ways to earn benefits inside their games. Google on Tuesday announced a ...

In short: marketers can now buy Roblox ads as easily as they book display banners or YouTube pre-roll. Investors are already buying in. Roblox stock rose 2.5% on the news, hitting $59.72 the day ...

Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google’s advertising solutions, as well as a direct buy option. Per the gaming ...

The other part was that the ad management tools for the game have been updated so that creators will have a much smoother time getting the ads to look like they want and act like they want.

During this testing phase, the curation banner will showcase diverse content, such as Roblox events and brand activations. This banner will exist in addition to the ‘Today’s Picks’ sort ...