Social platforms are constantly trying to strike a balance when it comes to managing bad behavior. How do you crack down on ...

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Take a look at The Weeknd Hub Collaboration Trailer for Roblox, the hit social creative-adventure game developed by Roblox Corporation. Players can now experience The Weeknd Hub, a place where ...

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Investors are already buying in. Roblox stock rose 2.5% on the news, hitting $59.72 the day the deal was announced. It’s the market’s way of saying immersive ads might actually mean immersive ...

Roblox has introduced a new format of video advertising on its gaming platform, allowing gamers to watch ads for rewards. The company has partnered with Google to enhance its ad business.

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google Published - April 02, 2025 09:55 am IST Reuters READ LATER ...

Roblox also announced other partnerships in the industry, including with Cint, DoubleVerify, Integral Ad Science (IAS), Kantar, and Nielsen to help advertisers measure the impact of their ad buys.

Roblox stock rises following new ad format and Google partnership Editor Luke Juricic Stock Markets Published 04/01/2025, 02:49 PM ...

Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.

By the numbers: 85.3 million: Daily active users on Roblox. Majority: Users aged 13+. 30 seconds: Maximum length of new video ad format. Between the lines.

Dive Brief: Roblox has partnered with Google to scale its new rewarded video ad format, according to a press release. Brands and agencies will be able to buy the ad format programmatically via ...