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So what did we learn about marketing channels and techniques from the entries to the B2B Marketing Awards? Having just finished a mammoth project using AI to understand trends from the hundreds of ...

Discover essential digital marketing strategies for 2025 to stay ahead of the competition and drive business growth. Stay competitive in 2025 ...

Unlock audience engagement strategies, including personalized rewards, progress tracking, interactive content and fostering brand communities.

Learn about the 8 types of digital marketing and their impact. Understand what digital marketing is and how it can revolutionize your marketing strategy.

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Growth hacking: Strategies and techniques from marketing’s 25 most influential leaders Learn from the best.

Consumer Sales Promotion Techniques. Consumer sales promotion is a marketing technique that is used to entice customers to purchase a product. The promotions typically last for a set period of ...

Our new study analysed the packages of around 8,000 food and drink products to understand the marketing techniques used.