Competitive Product. Almost every business offers some sort or product or service, either for profit or nonprofit. Across all industries, different types of products exist.

A new US study ‘Comparison Shopping is a Way of Life’, produced by The E-tailing Group and WinBuyer, has found that 94% of online shoppers now invest time in finding the lowest price for commodity ...

Competitive pricing is the process of selecting strategic price points to best take advantage of a product or service based market relative to competition.

By leveraging Infiniti’s competitive benchmarking analysis solution, the automotive product manufacturer successfully gained a comparative insight into their performance and understood how its ...

As a result of those trends, many consumer product companies are losing or have already lost their competitive edge and advantages, and they are not really innovating any longer. The evidence is in ...

Apple's competitive advantage is growing in the smartphone, tablet and personal computer categories. The company's strength is product, including the iPhone, iPad, and Mac computers. But it's the ...

In today's fiercely competitive technology ecosystem—with evolving customer demands and a boom in artificial intelligence (AI) offerings—the ability to craft a winning product strategy is ...

Competitive selling means persuading a buyer to take greater risks, including the decision to leave a known supplier for a new one. Additionally, the buyer must take a chance on spending money to ...