The simple bumper sticker has evolved remarkably from Forrest P. Gill's ingenious 1940s invention to today's sophistic ...

The romantic notion of resale as a treasure hunt for vintage gems has shifted. What we're witnessing instead is the emergence ...

At a ceremony held recently at the Hilton Colombo, Kaushala Amarasekara, General Manager of Branding, Communications and Loyalty at Hutchison Telecommunication Lanka (Pvt) Ltd, won the Excellence in ...

Pan, H. (2023) Analysis of the Product Evolution and Marketing Strategy of Apple Company. Advances in Economics, Management and Political Sciences, 21, 214-220.