Hello Kitty might be the main Sanrio mascot, at least for overseas fans, but the cute cat isn't the only one known for having fun. Now, Sanrio enthusiasts can kick their collection into high gear ...

As usual, the plain version of Pochacco is white and black puppy plush with the Build-a-Bear logo on his right paw and the Sanrio mascot’s name written on the stuffed animal’s left foot.

In addition to new Hatsune Miku Cinnamoroll plush, there will be more merchandise pairing other Vocaloids with Sanrio characters.