Pit Viper cofounders Chuck Mumford and Chris Garcin have built an action-sports empire around their extreme sunglasses while also battling alt-right extremists including Nick Fuentes.

Pit Viper sunglasses have become a go-to choice for anyone looking to bring some attitude to the pregame. But their reflective glasses are also a hit with white nationalists.

Noyes said her favorite pair of Pit Vipers is The Admirer — heart-shaped sunglasses that come in a variety of colors, and like many other Pit Viper sunglasses are priced at $69.69.

He was touring in the Tetons, struggling with his pair of techy sunglasses, which he eventually broke. That’s what led him to develop Pit Vipers—inspired by durable military ballistic glasses, but ...